Content marketing can be a useful and successful strategy for many law firms. However, content-driven marketing takes time to achieve results. Quality, relevance, positioning, and

If a potential client does not willingly pick up the phone and dial your number, they will most likely reach out to your law firm

Google Analytics was debuted to the world in late 2005 under the slogan: “Turn insights into action.” This service has rapidly become the most universally-used

In a career as competitive as the legal field, your marketing budget is one of the most valuable assets to determining your law firm’s success.

Most law firms have a website, but which have the best? Making a great website means giving potential clients the info they need and converting

Many lawyers can think up a list of reasons why a client representing themselves is a bad idea. Should they transfer that philosophy when it

To stay on pace with the developments in law firm SEO, it is important to understand how the technology got here. Understanding digital marketing trends

Businesses must have an online presence in order to get ahead in today’s social media centered world. It’s no longer an option to expect to

The “show don’t tell” rule is as old as time. We know that many internet users visit websites focused on getting what they want as

Most people typically associate social media with fun. Friends use Facebook and Twitter to share photos and chat with each other, not to look for

When you first open your law firm, you may have had the time to research, budget, and plan for advertising yourself. However, as your firm grows

Sometimes law firms slip and have their marketing and business development efforts be at odds with each other. How much time do you spend for