So Really, How Long Does it Take to Rank?

Understandably, this is one of the most common questions asked by individuals and business owners that are pursuing a consultant or SEO company to handle their online marketing.  After considering some solid ways of choosing a company and seeing if there were different ways you could do it yourself, you’ll come to a point where […]

5 SEO Tips I Learned Over Five Years of Being an SEO

Like many things in life, there is a sort of ‘law of diminishing returns’ when it comes to SEO (at least I feel).  You will see a significant amount of progress if you focus in one area, like in-depth website analysis or adjustments to your PPC campaign.  But you can overdo it – meticulous scrutiny […]

The Timeless Battle of Figuring Out What People Really Like

One of the first SEO guys I worked for instilled the virtue “Never build a website based on what you like”, which seems somewhat counter-intuitive, but you’ll never believe the the kind of stuff your potential clients really like. It often takes a lot of time, a lot of testing, and a lot of asking […]

A Few Things SEOs Say That I Cringe About…and Why

SEO Cringe

SEO and digital marketing isn’t a whimsical, idyllic, heavenly park where everyone is dancing around on clouds and wearing white hats preaching “Just write good content!  Share it on social…ENGAGE…and everything is going to be OKKKK!!!” I’m sure that’s what your competitors want you to believe that have been ahead of you for a long […]

Five Reasons Legal Marketing is so Difficult

I’ve been doing tons of legal marketing for over ten years now and out of most industries, legal marketing is straight up difficult.  There are many factors the contribute to this fact, so we’ll be going over in detail what truly makes this is a tough industry to stand out in unless you have the […]

Why People are Shopping for a Great Domain

Woman Holding Several Different Colored Shopping Bags In Front of Face

In a world where you can now buy a (dot) basically anything (we’re looking at you .ninja) it may seem like we have a chance to really brand ourselves in any way imaginable.  I’ve spoken to plenty of people about the prospect of buying domains like .marketing and .lawyer and just about everything in between, […]

Parting Ways: Examining Post-Relationship Sabotage

banana peel on railroad tracks

In the last blog, we talked about exploring the notion of an SEO company harming your site and proceeding to withhold information you don’t realize you’ll need later on.  Since SEO is a bit more complicated than simply creating a Yelp page, several directories, and a Facebook page, it is important to be aware of some […]

How Can Citations Impact Your Business?

As a local business owner, you have most likely received some form of sales call from a listings website. They come in a staggering amount of shapes, sizes, and names. To make things even more confusing, some of the smaller directories will imitate the larger ones just to make a quick buck. The frustrating thing […]

How Long Will The Effects Of SEO Last After It’s Stopped?

I have some compiled data on the matter not so much from clients we part ways with (we tend to remove them from our ranking software to make way for others) or from current clients we cease to work with – no, this data comes from websites that we experiment with.  As an SEO, as […]

When Your Website Doesn’t Rank #1 For Your Brand Name

Just the blog title alone makes me cringe – obviously, your brand or business name is paramount to your core online presence. Your website is the most important part of your online representation. Listen! Being ranked 2, 3, or 4 and beyond is not acceptable! Facebook or some random article or landing page on another […]

How to Let Customers Text You Through Google

Customer engagement continuously becomes a more adamant focus when building a client base or gaining the attention of new consumers. Whether through social media or comments on blog posts, interacting with customers or potential clients is a bread and butter way to grow your business. With Google My Business, your business already shows up in […]